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Sell Online with Shoppable Ads

2/6/2022

 
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You want to know the secret to maximizing sales as a product and service based business who does sales online? Make it easy for customers and clients to buy, book a service or take a strategic action using a Shoppable Ad Strategy.  Business owners and operators, like yourself, can create a serious solution that simplifies the shopping & service journey of customers, clients and communities across industries which helps you achieve objectives & goals.  

Technology tools in the Shoppable Ads space are many with the most prominent being Facebook + Instagram (aka Meta) which is accessible to businesses of all sizes. It and other biz tech tools are changing the way buyers make purchases. Businesses and nonprofits who embrace Shoppable Ads will prosper. 

When you integrate shoppable ads you lead buyers through the journey. Shortening the consumer experience and making it as easy as possible for them to purchase within moments of discovery. Many of the attention-grabbing ads are images or videos that blend in and look just like posts and stories. The key difference is when someone clicks on the ad, they are directed to an Instant Storefront where they can see product details and view other products and services that are available for immediate purchases.

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Setting up and sharing Shoppable Ads for your Facebook & Instagram accounts is simple.  
  1. Integrate your website's inventory on Instagram
  2. Create content for Facebook or Instagram to post
  3. Add Shoppable tags to your post.  



Website Builders like Square, Shopify, Wix, Ecwid, Squarespace & a slew of others have FB & IG Shoppable Ads so you can start building your Strategy today!



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    D. Marie Smith

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